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Manufacturers seeking workers face competition for talent and an image problem

May 6, 2021 by Crawford

Carolyn Lee is executive director of The Manufacturing Institute, which, along with Deloitte, produced the report on the hiring challenge. “If we go out and we do research on what do people think of manufacturing, they draw smokestacks,” she said. “And they draw the assembly line from the ’50s, the ’60s, ’70s, ’80s.”<br>But, Lee said, “what manufacturing really is today, when we go to factories you see highly technologically driven, clean, bright environments. You can have multiple careers and different jobs.”

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